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How to Motivate the Sales Team to do More Outbound?

Steve Claydon

How to Motivate the Sales Team to do More Outbound?

Outbound activities are the lifeblood of a sales team's success. But, let's be honest, keeping your team pumped to make those calls, send those emails, and connect with potential customers can be a tough gig. Don't sweat it! We've got your back with some epic tips to keep your team's spirits high and their outbound game on point. Ready to kick things up a notch? Let's dive in!


Crystal Clear Expectations: The Starting Line

Before you can rev up your team, they need to know where they're heading. Make sure your team knows the drill - the calls, emails, and messages they need to send daily, weekly, or monthly. By laying out expectations, you'll help your team focus on what truly matters and fire them up to smash those targets.


Feedback and Recognition: The Ultimate Sales Fuel

Your sales team thrives on feedback and recognition. So, keep it coming! Be specific, timely, and focus on areas for growth while celebrating their wins. When a team member crushes their goals or closes a deal, give them a shoutout. It could be an email, a team meeting high-five, or even a good ol' fashioned office dance party. This will give your team that extra boost to keep reaching for the stars.


Incentives: The Sales Rocket Booster

Nothing gets your sales crew moving like incentives. Bonuses, cool prizes, or even days off can do the trick. Keep incentives in line with the targets you've set, making sure they're valuable, achievable, and relevant to the individual. We've found that sometimes letting your team members choose their own incentives (within reason, obviously) means that they're working for something they really want, as opposed to something you hope they might want. The Outbound Game reward store has been created especially for this very reason. Rewards - especially personalised ones - create a competitive atmosphere that drives your team to reach for the moon and beyond.


Healthy Competition: The Friendly Rivalry that Revs Up Results

A little friendly competition goes a long way in the sales world. Encourage your team to challenge each other while maintaining a supportive environment. Set up leaderboards, track progress, and share the results regularly. This will create a culture of growth and continuous improvement, pushing your team to give it their all.


Training and Development: Equip Your Sales Ninjas

Every sales ninja needs their arsenal of skills. Offering training and development opportunities helps your team hone their techniques and become outbound warriors. Provide online courses, workshops, mentorship, or coaching sessions to give your team the edge they need. Maybe consider a subscription to the Outbound University. As they sharpen their skills, their motivation and productivity will soar.


Lead by Example: Be the Sales Sensei

As the sales leader, your team looks up to you. Show them the way by practicing what you preach. Dive into outbound activities, embodying the persistence, resilience, and engagement you expect from your team. When they see you crushing it, they'll be inspired to join you in the journey to sales greatness. Bring them along for the journey, and share with them your wins, and even your losses - as long as it's used as a learning experience, the value is massive.


To wrap it up, keeping your team motivated for outbound activities takes a mix of clear expectations, feedback, recognition, incentives, competition, training, development, and leading by example. Motivation is an ongoing gig, so make sure to stay in tune with the atmosphere amongst the team. By creating a positive environment and showing your team that they're valued, you'll forge a high-performing team committed to smashing their targets. Now, let's get to smashing those targets!

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